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Topic of the month
Organic on the Inside! – Organic on the Outside?
More and more consumers are demanding not just organic foods but also ecological packaging, too. For this reason the sector has developed a variety of different eco-friendly solutions made from renewable raw materials like corn, sugar or grain.Organic on the Inside! – Organic on the Outside? - Read more
Unboxing – Packaging as an Internet Event
Unboxing has become one of the latest phenomena on the internet. The aim can be described as follows: Using a media-supported analysis of different products, viewers and readers are given a specific idea of a product and are enabled to enjoy their shopping experience in real-time.Unboxing – Packaging as an Internet Event - Read more
Counterfeit Proofing against Brand and Product Piracy
More and more companies are taking measures against pirates and copycats. Drug manufacturers are now also fighting very fiercely because piracy has increased drastically in this field over the past few years.Counterfeit Proofing against Brand and Product Piracy - Read more
Augmented Reality
The technologies behind Augmented Reality are increasingly becoming a component in corporate projects, production ranges and innovation competitions.Augmented Reality - Read more
Searching for an employer - Packaging Technology students are spoilt for choice
Graduates of packaging technology programmes are in short supply. For years there have not been enough specialists in industry and commerce, which is why the competition for new employees is strong.Searching for an employer - Packaging Technology students are spoilt for choice - Read more
On the way to the future: nanotechnology
These are the objectives: the ketchup bottle should be empty completely, the fruit should be protected from UV light, and the vegetables should keep for a long time. On the way to the future: nanotechnology - Read more
China - myth and market
International competitive pressure is forcing everyone to think in entrepreneurial terms. For years now large parts of the consumer goods industry have been relocating their supply services to Asia.China - myth and market - Read more
Single-use and re-usable packaging: Deposits, market and innovations
Water, beer, juices, coke and other beverages are sold in a variety of packaging systems in Germany: reusable glass or plastic bottles, cardboard cartons, single-use containers with a deposit or single-use packaging with the Green Dot. Especially up and coming are single-use PET bottles – at the expense of reusable systems.Single-use and re-usable packaging: Deposits, market and innovations - Read more
Recruiting. How does the packaging sector recruit skilled staff?
Companies are currently faced with major challenges in recruiting: Keen competition, ever scarcer junior executives and a general shortage of skilled staff are likely to be the most important ones. The growing number of vacancies allows skilled professionals and executives but also career starters to freely select their employers ever more often.Recruiting. How does the packaging sector recruit skilled staff? - Read more
Young talents in demand: packaging technology graduates
Packaging is where manufacturers’ and shoppers’ demands meet with marketing ideas and the technical possibilities of packaging machines. For this special fusion of engineering, design and printing experts are trained at five universities across Germany.Young talents in demand: packaging technology graduates - Read more
Social Media: best practice at Krones AG
The idea behind facebook, twitter, XING and the like will eventually reach every company. But how will Web 2.0 affect internal communications? Twelve questions to Charles Schmidt, Corporate Social Media Officer, Krones AG.Social Media: best practice at Krones AG - Read more
Energy-saving packaging – for sustainable industry
Sustainability is becoming a major issue for more and more packaging companies. These companies use ecologically optimised value chains, above all because they have recognised the economic relevance of being environmentally active.Energy-saving packaging – for sustainable industry - Read more
Neuromarketing – The Brain at the Point of Sale
For many products – and their providers – the decision whether they are successful or not is only made at the Point of Sale, i.e. in the store, catalogue or web shop. Neuromarketing – The Brain at the Point of Sale - Read more
The process of packaging and food hygiene – EHEC and the aftermath
The serious illness and death caused by the mutation of E.coli led consumers doubt about foods considered exceptionally healthy up to now: fruits and vegetables.The process of packaging and food hygiene – EHEC and the aftermath - Read more
Looking back at Interpack: Values and innovations
Looking back a few weeks ago exhibitors and visitors were both excited about and very happy with the results of this year’s interpack. A large number of contacts have been made out of a huge public interest being both well-prepared and very specific. Looking back at Interpack: Values and innovations - Read more
Düsseldorf
There are only few weeks up to interpack. However, it is not only the biggest packaging trade fair of the world that brings visitors to Düsseldorf in May. At the same time the 56th Eurovision Song Contest will be taking place in the esprit arena. Düsseldorf - Read more
Waste less food
Food is a product unlike any other. It satisfies basic needs like hunger and thirst, it helps to relax, it bestows sociability and it gives strength. “Food is a means for life. And that is why it deserves our daily appreciation”, says the German federal minister for nutrition, Ilse Aigner. Waste less food - Read more
Environmentally friendly packaging alternatives based on bioplastics
For years, a wide variety of plastic materials serve as ideal packaging materials in almost all industrial branches. This class of material offers tailor-made properties for this kind of application. Plastics are light and dense, sufficiently stable, they provide good resistance to chemicals and they can be processed cheaply and versatile into a multitude of end products. However, new factors such as the demand for enhanced sustainability and increased resource conservation have gained more and more importance in the past years. Environmentally friendly packaging alternatives based on bioplastics - Read more
RFID–chips in packaging
In 2009 European Union customs registered 43.500 cases, in which products were counterfeited or pirated, a report of the European Commission says. The customs found a total of 118 million products. What is alarming: While in the past mainly luxury goods had been pirated, by now products for daily use are more and more counterfeited the report states. RFID–chips in packaging - Read more
Packaging to go
Nowadays packaging is fulfilling a broad spectrum of important tasks. It portions and protects the content, for example, it is part of the brand image and communicates advertising messages and required product information. With the rise of the “to go” culture packaging has experienced a significant expansion to its functions. Packaging to go - Read more
